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How to Setup a Campaign?

Creating a new campaign in LeadSeed is a streamlined 5-step process. Follow this guide to go from zero to live in minutes.


Step 0: Access the Campaign Manager

First, navigate to the creation area.

  • In the left-hand sidebar, click on SETUP.

  • Select Campaigns from the dropdown menu.

  • Click the pink (+) button in the top right corner to start a new project.

Step 1: Select the Company

Identify which entity owns this campaign.

  • Use the dropdown to Select a company.

  • This is a mandatory field to ensure your data is organized under the correct account.

  • Click Next.

Step 2: Core Configuration (Setup)

Define the context of your campaign.

  • Select a conversation: Choose the asset you want to use.

  • Select a locale: Pick the specific Language and Country (e.g., French - France) you want to use.

    • IMPORTANT: Make sure the asset is available in selected language (e.g., English - US vs English - UK)
  • Select a processor: Choose the company that will handle your campaign broadcast.

  • Click Next.

Step 3: Configure Advanced Options

Tailor the user experience and backend integrations.

  • Sub-domain alias (optional): Set a custom URL for your campaign.

    • IMPORTANT: Sub-domain option must be setup prior at subscription level
  • Security (optional): Enable Google ReCaptcha to prevent bot submissions.

  • Email Check (optional): Set up domain alerts and custom alert messages.

    • Note: this option allows you to reject some email domains (i.e. gmail.com / yopmail.com / etc...)
  • Integrations (optional): Connect your campaign to external tools (e.g., Marketo Engage).

  • Reporting (Mandatory): Enter a Report name prefix and select the output format (e.g., PDF/Editable/User Choice).

    • PDF: The document will be generated in PDF format
    • Editable: The document will be generated in PowerPoint or Word document format
    • User Choice: A pop-up will be displayed to let user select preferred format (PDF or Editable)
  • Click Next.

Step 4: Finalization & Launch

Add the finishing touches and go live.

  • Campaign Name: Enter a clear, internal name for tracking.

  • Details: Add a topic title and select the target countries.

  • Type (Mandatory): Categorize your campaign.

  • Publish Toggle: Switch to "On" to make the campaign active.

    • If toggle is set to "Off" the campaign will be available as a test link (not persistent)
  • Automation: Enable automatic email delivery for reports if needed.

  • Click Finish.

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