marketing strategy

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How to Combine Inbound and Outbound Marketing
How to Combine Inbound and Outbound Marketing 1332 658 LeadSeed

You may recall in a previous post, we considered what outbound marketing was and whether it still worked. Outbound, we concluded, is a traditional form of marketing that largely involves cold calls, email blasts, TV,…

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3 Reasons Why Customer Engagement Counts
3 Reasons Why Customer Engagement Counts 1087 616 LeadSeed

  “A customer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an interruption on work. He is the purpose of it.…

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What Are Outbound Marketing Methods, and do they Still Work?
What Are Outbound Marketing Methods, and do they Still Work? 1240 700 LeadSeed

    These days, we hear so much about the importance of inbound marketing it can be too easy to forget that there are any other options. Whilst it’s most certainly true that in 2016…

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How to Reconnect with and Win Back Lost Customers
How to Reconnect with and Win Back Lost Customers 1117 637 LeadSeed

Losing customers from time to time is, unfortunately, inevitable.  Even with the best will, and perhaps even the best product or service in the world, you are still going to experience some level of churn in…

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How to Use Social Media to Improve Customer Relationships
How to Use Social Media to Improve Customer Relationships 1023 575 LeadSeed

The advent of social media has been a game-changer when it comes to the relationships people form with their favourite brands (and indeed their least favourite ones). No longer can brands just be brands –…

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Why Your Business Needs Digital Transformation
Why Your Business Needs Digital Transformation 960 640 LeadSeed

    The effects of Digital Darwinism are being felt by enterprises the world over. The business world has always been governed in cut-throat “survival of the fittest” terms, but, as the relentless barrage of…

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How To Write An Effective Content Marketing Strategy
How To Write An Effective Content Marketing Strategy 1240 700 LeadSeed

  Whether your business resides in the B2B (business-to-business) or B2C (business-to-consumer) space, content marketing in 2016 is almost certainly one of your top priorities (and if it isn’t, then you need to remedy that…

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Inbound Marketing is Now a Necessity for Every Business
Inbound Marketing is Now a Necessity for Every Business 1223 690 LeadSeed

We live in a dynamic, ever-changing world, and the business and marketing strategies change as well. Nowadays, customers are different, so in order to get their attention, we have to use a different marketing strategy.…

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