Lead Generation : Revolutionize Your Strategy A lead is a potential customer who has expressed interest in a business’s products or services. An organization or individual that’s also actively seeking solutions to their business challenges and has the power to make purchasing decisions is referred to as a lead in B2B marketing. By adopting this…

Mastering the Art of B2B Marketing Strategy As a B2B marketer, implementing an effective marketing strategy can seem overwhelming. The stakes are high and the competition is fierce. But with a little know-how and hard work, you can create a marketing strategy that gets results. In this article, we’ll show you how to take a…

LeadSeed’s Give-to-Get Approach: A Game Changer for B2B Marketing New year, new goals! Are you tired of using different tools to produce personalized content for your B2B audience and generate leads? Introducing LeadSeed, our highly qualified lead generation solution. To ensure that our solution no longer holds any secrets for you, we have produced a…

The good, the bad and the ugly of using AI for your customer’s relationship Artificial intelligence (AI) is increasingly being used in customer relationship management to improve the customer experience and streamline processes. AI allows companies to provide immediate responses to customer inquiries and requests, as well as anticipate and proactively address potential issues.   …

Are you struggling to get the most value out of your surveys? See how AI can help! As businesses continue to shift their focus towards digital marketing, it has become increasingly important to understand how to effectively reach and engage potential customers. One valuable tool for gathering insights about your target audience is the survey.…

3rd year in a row for LeadSeed Last year, LeadSeed won a trophy in the “Modern Selling Program” category at the competition organized by « Les Cas d’Or du Modern Selling ».  On October 19th, the third edition of « Les Cas d’Or du Modern Selling » awards ceremony took place!  “With Yoda, the objective for Toshiba TFIS was…

Personalized Content Marketing The field of marketing has evolved tremendously over time. With the decline of the printing press and the rise of complex digital advertising platforms, modern marketers rely significantly on data analytics and personalization. Those who understand its significance have stopped using the term “personalization” as a buzzword and are reaping the rewards.…